Kenya

Phytomedia

This Kenyan producer of organic fertilizer ensures that farmers can produce more in an environmentally friendly way. With a loan of EUR 24,000 the company can train 392 new smallholder farmers in organic farming and provide them with fertilizers. Also, 3 new jobs created within the company.

  • 3 new jobs
  • 392 people reached
Entrepreneur

€24,000

Amount needed

24 months

Maturity

Impact loan

100%
Fully funded in 48 days on 19 December 2021.
+ 83 other investors

Fertile ground

For farmers in Kenya, Phytomedia offers a solution. This producer of organic fertilizer improves the quality of their soil. Phytomedia's products generate up to 15-20% more yield and farmers can cultivate their land more often. To help the farmers, Phytomedia teaches them about organic farming during technical trainings. This way the farmers can improve their harvest and thus their income in an environment friendly way.

 

About the company

Phytomedia is a Kenyan company that produces organic fertilizers. Skilled staff oversee the production process to ensure a high quality fertilizer that improves the soil and makes crops grow better. The company works with large commercial customers as well as small-scale farmers who buy the products on credit and are provided with technical advice.

Phytomedia has organic EcoCert certification and an extensive network of raw material suppliers. Although Phytomedia has so far mainly produced straw-based compost, a relatively new line of liquid fertilizer is already generating 5% of their profits. In addition, Phytomedia is also preparing to launch a new premium product aimed at coffee and tea producers.

Over the past 10 years, Phytomedia has nearly tripled its sales, which have been increasing continuously. In 2020, there was a decline due to Corona, but now sales are rising again. The company is currently producing 40 tons of fertilizer per month. Phytomedia has an extensive network of raw material suppliers. It currently employs 39 people, 41% of whom are women.

Over the next 2 years, Phytomedia has the ambition to grow further. Currently, they are in advanced negotiations with a large commercial customer, which would ensure more profit. Moreover, the growing demand for organic fertilizer from Europe offers good opportunities for export.

 

Purpose of the loan

This Kenyan producer of organic fertilizer ensures that farmers can produce more in an environmentally friendly way. With a loan of EUR 24,000 the company can train 392 new smallholder farmers in organic farming and provide them with fertilizers. Also, 3 new jobs created within the company.

 

COVID-19 update

As elsewhere, Corona also affected Phytomedia. Although sales fell 29% in 2020, the decline turned out to be less than expected. This was because more liquid fertilizer was sold and an increase in prices. It is expected that profits will be fully recovered in 2021.

 

Mission & vision

Phytomedia’s mission is to provide every farmer in Kenya with access to affordable, high-quality organic fertilizers.

 

Impact

The expected impact of this loan:

  • 3 new jobs created within the company, including 1 sales coordinator and 2 field extension workers
  • 392 new smallholder farmers receive organic fertilizer and will be trained in sustainable organic farming, which will improve their yield by 15-20%

 

Management Team

Founder of Phytomedia is Charles A. Njoroge, who is responsible for the company as Director. He does this together with General Manager Nancy K. Mugambi who handles production, Finance Director Stephen K. Kirunga and Moses S. Matui as Director of Marketing & Partnerships. All four have extensive knowledge and experience in their respective fields and the tasks and responsibilities are clearly divided between them.

 

Direct loan

This is a direct loan to a company. It is advisable to be cautious about the size of an investment in this project. For more information about the risks of such an investment, click here.

 

Available documents

Information document issuer.

Company namePhytomedia
CEOCharles Njoroge
Founded2001-01-01
LocationKiambu
SectorAgriculture
Turnover€174,452
Employees39

Impact of this project

  • With this investment 3 jobs are created
  • With this investment 392 people are reached

About the investment

TypeImpact
EntrepreneurPhytomedia
Funding target€24,000
Annual interest0.00%
Maturity24 months
Repayment period6 months
CurrencyEUR
Terms and conditionsShow

About Phytomedia

Total assets€195,995
Revenue€174,452
Leverage ratio97.00%
Liquidity1197.00%

About the risks

Read more about the Risks.

We have already contributed for Phytomedia

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Jan Eijgenraam
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83
investors